It’s been almost 50 years (!) since the invention of everyone’s favorite handheld puzzle, the Rubik’s Cube. Since then, we’ve seen all sorts of iterations of the famous puzzle cube, from speed cubes to a cube that can solve itself. But what the iconic plastic cube has been missing is some level of eco-consciousness — until now. Meet the Rubik’s Re-Cube.
Though the original Rubik’s Cube was invented by Ernő Rubik in the ’70s, toy and game company Spin Master acquired the puzzle cube — and the brand that owned it, Rubik’s Brand, Ltd. — in 2021, with the inventor’s blessing. In a press release from PR Newswire, Rubik said, "It is really exciting that Spin Master will continue the legacy of the Rubik's Cube and fulfill my vision of nurturing smarter, future generations through play… We chose Spin Master because of their long-term lens and character."
In continuing that legacy, Spin Master has released a new version of the classic cube. The Rubik’s Re-Cube is just like the original with one stark difference: It’s eco-friendly. Through Spin Master’s Playsponsible initiative, the cube has been remastered to be made entirely from recycled plastic and uses 100 percent recycled cardboard for the packaging. Otherwise, it’s the same puzzle you know and love, but this greener version is a great way to introduce your kids to the Rubik’s Cube you grew up with. If it’s been a while since you last solved the vintage puzzle cube, though, it couldn’t hurt to give it a go again and see if you still got it.
For the puzzle master who wants to get in tune with their inner kid and solve, arguably, one of the greatest puzzles of all time (but still keep in tune with sustainability practices), you’ll want to pick up this still very affordable Re-Cube.
Micki Wagner is a commerce editor for Hearst’s Enthusiast Group, where she is constantly on the lookout for exciting new products, great sales and deals, and fun gifts. Her work can also be found on Saveur and Worth. When she’s not writing about the latest and greatest products, you can find her checking out new restaurants, spending way too much time shopping online, and binging Parks and Recreation…yet again.
